Country Manager – Farrow +Dutch – Venray

  • Venray

Farrow +Dutch

Jobid=2ba51957fe1c (0.0999)

Country Manager – Sorara Outdoor Living

Ready to take charge as country manager at Sorara Outdoor Living in Venray? Can you grow key accounts in Germany and the Netherlands while opening new opportunities? You combine sharp market insight, strong customer relationships and smooth collaboration with logistics, after-sales and R&D to drive results. Every decision shapes revenue, every connection strengthens our brand. Are you ready to make real impact from day one in a fast-moving, international environment?

What will your role in the team look like?

Manage and grow Sorara Outdoor Living’s European retail business from our Venray base. You take ownership of major accounts like Hornbach, Hagebau and Bauhaus, each worth €10M-€20M+, while expanding product assortments and bringing in new retail opportunities. Your role is about building strong relationships and creating growth that lasts.

You lead commercial negotiations, pricing discussions and product planning with buyers. While coordinating with logistics, after-sales, finance and marketing to keep operations running smoothly. You act as the link between customers and R&D, turning market insights and consumer needs into products that sell. You ensure every account benefits from a clear, consistent go-to-market strategy.

Traveling frequently across Germany and the Netherlands, you stay close to customers and market trends. You work closely with the Venray office and the wider GTM team to align pricing and channel strategy. Your decisions directly shape how our outdoor living products, from pergolas to garden furniture, reach retailers and customers across Europe. You will see the impact of your work in every deal, every product launch and every satisfied customer.

Why Sorara Outdoor Living?

At Sorara Outdoor Living, you join a fast-growing, publicly listed company with around €200M in global sales, 35-40% of which comes from Europe. The European team is lean and agile, letting you report directly to the managing director and make fast decisions without layers of bureaucracy. Here, your impact is visible from day one, and every initiative moves the business forward.

What else do you get?
 

  • One-year contract by Sorara Outdoor Living.
  • Flexible work location, either near key customers or close to Venray.
  • 40 hours per week.
  • €6,000 to €8,500 gross per month.
  • 20 + 5 annual leave days.
  • Company car.
  • Customized training opportunities. Outside training needs to be approved and reimbursed in actual expense/internal trainings are free.

What do you bring?
 

  • Extensive sales experience, ideally five to eight years in key account management with major German DIY retailers.
  • Strong background in physical consumer goods, preferably outdoor, garden, or building products.
  • Fluent in German and English, with Dutch as a bonus.
  • Comfortable operating in ambiguous situations, keeping focus while priorities shift.
  • Hands-on, pragmatic approach: you solve problems directly, act decisively, and collaborate across cultures and teams.

Ready to take the next step?

Great. Apply immediately! The first interview will be with Tom Tellings (manager operations) and Nancy Gijsbers (managing consultant) from Farrow + Dutch.

First round interview with Sorara Outdoor Living will be online (from China). Then you will meet Mr. Chen (CEO), which you will directly report to.

Everyone enthusiastic? Welcome aboard!

___

Need more info? Call, app or email our colleague:

 

Tom Tellings
+31 (0) 634 465 828

tom@farrow.nl

 

Lees hier meer

Deel deze vacature:

Om op deze vacature te solliciteren bezoek je nl.talent.com.

Deel deze vacature: